“King’s Medical Group has been our valued partner since 1998. Based on the success of our first agreement, we contracted with King’s in 2006 to improve outpatient services, and requested their counsel as we planned a new cancer center.

AMC offered surgery, wellness & screening, and chemotherapy but needed in-house radiation therapy because we were sending RT patients forty miles away for treatment. King’s RT agreement allowed us to implement this new service, while preserving our capital.

King’s provided excellent advice on equipment features and benefits, vendor supplier selections, and consulted with our architectural and engineering contractors. In addition to providing RT staff, King’s personnel supplied key data points at the state CON hearing.

A dramatic cancer center introduction was needed and we again turned to King’s. The strategic messaging and advertising creative work for radio, cable TV, newspaper and billboards used to introduce the cancer center was created and produced by King’s Marketing & Media Services department. King’s also provided salespeople who visited physician offices in our community and surrounding markets to promote our new service.”

David A. Neuendorf President/CEO
Audrain Medical Center, Mexico MO